Applied AI Builder.

Storyteller.

Growth Engineer.

I'm William Zhu. I build AI products that solve pain points, tell viral stories of founders' journeys, and engineer growth that compounds.

I received my master's degree in Computational Social Science from the University of Chicago, where I concentrated in Quantitative Marketing at Chicago Booth. I also lead the AI Discussion Club, hosting events for 1000+ innovators across the DC area, and was named one of 20 DC 2026 RealLIST Connectors by Technical.ly.

William Zhu

Projects

Feedback Lab

Feedback Lab

June 2026

You ship the app, post the link, and hear nothing. A few "looks great!" replies, zero of the honest, specific feedback that would actually make it better.

Feedback Lab runs small events where builders test each other's apps and leave candid, attributed feedback. Sign in, submit what you built, attach it to an event, browse what everyone else made, and trade the detailed notes that move the needle.

SkatePuck

SkatePuck

June 2026

Your customers have stopped Googling and started asking AI assistants instead. So when someone asks an AI for the best option in your category, does it name you, or your competitor?

SkatePuck answers that in one click. Paste any URL and it runs the questions a buyer would ask an AI, shows who the AI actually recommends and your share of voice, then hands you a playbook of the highest-impact moves to win, each with a ready-to-publish draft. SEO tells you where search has been; SkatePuck shows you where it's going.

PBC Index

PBC Index

May 2026

You fall for a brand because of what it stands for, then it gets acquired and the soul quietly disappears. A few companies are built so that can't happen: Public Benefit Corporations, B Corps, and steward-owned firms that lock their mission into how they are owned.

PBC Index is an open index of those US companies. Search any company and an AI checks its governance against live web sources, then adds it to the index on the spot if it qualifies. Inspired by Eric Ries's book Incorruptible.

SavorLM

SavorLM

April 2026

Which Michelin-starred restaurant in your city actually serves a perfect duck confit? Google gives you listicles. Yelp shows you sad steaks from 2019.

SavorLM is an AI concierge that has memorized the menus of 600+ Michelin restaurants across 7 US cities, so you can search by dish, not just by restaurant.

Viral Stories

Favorite Books

Let's Connect

Interested in collaborating or just want to say hi? I'd love to hear from you.

Stephen R. Covey quote: There are three constants in life: change, choice and principles